Michael F. Easley
Governor

The Great Seal of the State of North Carolina Carmen Hooker Odom
Secretary

North Carolina
Department of Health and Human Services

For Release: IMMEDIATE
Date: November 13, 2006

  Contact: Carol Schriber

Division of Public Health Partners with FOX 50, Duke Medicine and UNC Health Care
to Create HIV Testing Campaign

RALEIGH – “Get Real.Get Tested.”, a campaign designed to encourage the general public to get tested for HIV, will kick off on Tuesday, Nov. 14. The campaign includes a series of televised public service announcements and educational announcements on FOX 50. The first announcements will run on Tuesday during the show “House,” which airs at 9 p.m. on FOX 50.

“We’re excited to be working with FOX 50, Duke Medicine and UNC Health Care on this project,” said Evelyn Foust, State AIDS Director. “We want everyone to know their HIV status, know their partner’s HIV status, and get tested.”

“This is a major health crisis among young adults in North Carolina and the communities we serve,” said Thomas Schenck, V.P. and General Manager of FOX 50. “Putting community first is the goal of FOX 50 and Capitol Broadcasting, and we are confident this campaign will make a difference.”

An estimated 29,500 North Carolinians are infected with HIV. Many of those don’t know that they are infected. The North Carolina Division of Public Health and FOX 50 (WRAZ/Capitol Broadcasting Company, Inc.) have partnered to create this campaign in response to the rising number of HIV cases being reported in North Carolina—1,806 new cases last year alone.

For more information and to find out where to get tested, go to www.fox50.com and click on the “Get Real Get Tested” logo.

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Public Affairs Office
101 Blair Drive, Raleigh, NC 27603
(919)733-9190
FAX (919)733-7447

Debbie Crane
Director